Kennesaw State University hosts Coca-Cola and its customers for 2014 Sustainability Summit
Event created to educate and promote sustainable business practices
KENNESAW, Ga. (May 5, 2014) — For years, an award-winning sustainability movement has taken root at Kennesaw State University, and now KSU is hosting Coca-Cola and some of its customers on campus to help educate and inspire them about sustainable business practices.
The Coca-Cola Inspiring Change 2014 Sustainability Summit, held May 5-7 at both Kennesaw State and The Westin Peachtree Plaza, includes speakers, demonstrations and panel discussions regarding sustainable practices intended to advance knowledge and grow this environmentally responsible movement. One key panel event includes KSU students from the “millennial” generation discussing their thoughts on brand loyalty, sustainability and personal responsibility regarding the environment. In addition, summit attendees will tour Kennesaw State’s Hickory Grove Farm to learn more about KSU’s award winning “farm-to-campus” program.
“Kennesaw State University’s Institute for Culinary Sustainability and Hospitality (ICSH) is an outstanding local example of sustainability excellence in action,” said Robert Jefferies, assistant vice president, Coca-Cola Refreshments. “One of the reasons we chose to co-host our 3rd Annual Customer Sustainability Summit with KSU is that they have tested and implemented cutting edge innovations in sustainability that many of our foodservice, retail and strategic marketing partners will want to emulate.”
Kennesaw State was recently named among one of the most environmentally responsible colleges in the United States and Canada by The Princeton Review. Other accolades for Kennesaw State include the 2013 National Restaurant Association’s Innovator of the Year award and Operator Innovations Award for Sustainability, and the Innovator Award from the Georgia Restaurant Association.
“The Culinary Sustainability and Hospitality program at KSU infuses sustainable business practices into all facets of culinary and hospitality management, educating students with the skills, knowledge, and abilities to maximize efficiency, productivity, and profitability," said Christian Hardigree, director, KSU's Institute for Culinary Sustainability and Hospitality. "Part of our mission is to develop relationships with private industry. In partnering with Coca-Cola, a company who understands how critical sustainability is within the industry, we hope to help further educate their customers and highlight best practices."